PepsiCo recognized for CEO leadership and achievement in corporate societal engagement

New York, February 23, 2015 – PepsiCo and PwC US are the recipients of the 15th annual CECP Excellence Awards. The Chairman’s Award, the award category for companies with revenues of $20B and more, was presented to PepsiCo for its Safe Water Access program. This initiative prioritizes clean water as a key building block for ending world poverty. 2030 WRG is proud to partner with PepsiCo and the PepsiCo Foundation as one of the six strategic water partners to offer sustainable, game-changing solutions.

“Global companies are judged not only by the shareholder value they create, but also by the positive contributions they make to society. Great companies think in terms of quarters and generations to create value for all stakeholders,” said Indra K. Nooyi, Chairman and CEO, PepsiCo. “Water is both a precious resource and a human right. All around the world, we have significantly reduced PepsiCo’s water usage and operating costs through conservation, while also greatly expanding access to clean water in our communities. PepsiCo’s commitment to water stewardship is a great example of aligning the needs of business with the needs of society, and it’s emblematic of the way we do business around the world.”

Doubled the goal

In 2010, PepsiCo announced its commitment to provide access to safe water for 3 million people by 2015, focusing specifically on water conservation, distribution, purification, and sanitation in countries across the world. PepsiCo has exceeded in its original commitment and doubled the goal to six million people by 2015.

Invaluable support and commitment

“I would like to congratulate Pepsico on the CECP Chairman’s Excellence Award. We are excited to have joined hands with PepsiCo to deliver access to safe water through our partnership program,” said 2030 WRG Executive Director Anders Berntell. “The PepsiCo Foundation has supported 2030 WRG since our inception at the World Economic Forum in 2011. The support and commitment from the PepsiCo Foundation has been invaluable to the progress and success of 2030 WRG initiatives in Peru, Mexico, Jordan, Tanzania, South Africa, India, the Indian states of Maharashtra and Karnataka, and Mongolia. Local PepsiCo representatives contribute to the development of national and regional programs and projects that are important for the improved management and better use of water resources.”

About CECP

CECP, the Committee Encouraging Corporate Philanthropy, is a coalition of over 150 CEOs across all industries, who believe that societal improvement is an essential measure of business performance. Presented annually since 2000, their award program is juried by an external Selection Committee comprised of representatives from the corporate, nonprofit, consulting, media, and academic communities. The award winning companies were chosen by an independent jury as global leaders in corporate societal investment, exemplifying the Award’s four rigorous Standards of Excellence: CEO leadership, partnership, dedication to measurement, and innovation.

More information

See the press release about the award on the CECP website

See the Delivering Access to Safe Water through Partnerships report

For Tweets please tag: @2030WRG @PepsiCo @CECPTweets #CECPwinningpurpose


About 2030 WRG

The 2030 WRG emerged in 2009 through an informal collaboration between the International Finance Corporation (IFC), the World Economic Forum (WEF), multilateral and bilateral agencies (Swiss Development Corporation), private sector companies (Nestlé, PepsiCo, The Coca-Cola Company), and other organizations such as the World Wildlife Fund (WWF).


Discussing drip irrigation for sugarcane cultivation in Karnataka

Bangalore, 20 February — A multi-stakeholder workshop was organized on the financial, technical and institutional mechanisms to implement drip irrigation for sugarcane cultivation across Karnataka. Recommendations included the appointment of a project implementation team, arrangements for which are currently under finalization by the government.


2015 Annual Report: Moving Towards Implementation

2015 Annual Report - 2030 Water Resources GroupIn 2015, the 2030 WRG continued to work with water-stressed countries, at their invitation, to coordinate a response to the immense challenge of water security. We help the public sector, private sector, and civil society work together to find solutions to the water crisis and responsibly manage this precious resource.

The report contains key highlights of our work in ten country engagements, including our efforts to invest in irrigation solutions in Karnataka, prioritize water projects in Peru, and incentivize improved water usage in South Africa. Read more about our plans to expand to other countries.

Read or download the 2015 Annual Report »

Financing solutions for drip irrigation in Karnataka

Sugarcane leaves IndiaA recent November workshop focused on deliberating financing solutions for drip irrigation in the sugarcane industry. The meeting brought together 60 participants from sugar mills, financial institutions and government. A small follow-up discussion was held on December 5. The discussions are part of a larger initiative to bring together the private and public sectors around the topic of CSR funding to financing drip irrigation in the sugarcane industry.

Joining hands to conserve water in Karnataka

The Indian State Government of Karnataka recently co-published a brochure with 2030 WRG to highlight opportunities for the private sector to collaborate with the government and public institutions specifically on water conservation measures and mobilizing CSR contributions.

Read or download the brochure here


Joining hands to conserve water in Karnataka

LinkedIn Pulse Blog: Water overuse and waste – addressing the global crisis locally

Source: LinkedIn Pulse Blog by Peter Brabeck Letmathe

The 2015 Global Risk Report of the World Economic Forum (WEF) is a reminder, and stark warning, that we use far more water than what is sustainably available. According to the report just published in Davos, water scarcity is the biggest economic and societal risk for the next ten years. The 2030 Water Resources Group that I am chairing is the most important Davos-based initiative to address this risk.

First, some orders of magnitude of the problem. In 2015, freshwater abstraction for all kind of human use, mostly to grow food, increased to some 5,000 cubic kilometres, while sustainable annual supply is only 4,200 cubic kilometres. If there is no change in the way we use water, withdrawals will continue to increase with world population and prosperity to some 7,000 cubic kilometres by 2030. In other words, to re-establish balance and sustainability by then, we have to find ways to reduce withdrawals by some 40%.

The 2030 Water Resources Group (2030 WRG) aims to respond to this challenge with a global, multi-stakeholder structure, becoming active through local structures. In many respects, it is a unique form of public-private-civil society partnership; it helps governments, at their request, transforming the management of their water resources for the sustainable development and economic growth of their countries.

2030 WRG is founded on the understanding that governments, the private sector, and civil society have a common interest in the sustainable management of water resources, and that unsustainable use of water will have negative effects for economic development, wellbeing of people, food security, and ecosystems. As we want to broaden the membership base, this post is also an invitation to signal your possible interest in joining.

2030 WRG was launched in Davos in 2009 and later on formally incubated in the International Finance Corporation (IFC), part of the World Bank Group. It is a combined global and local public-private partnership, involving also NGOs.

Initial discussions that ultimately led to its creation started at a private breakfast organised by Nestlé, with guests from other companies, governments, intergovernmental agencies, academia and civil society in January 2005, an event where I personally together with other leading participants for the first time clearly supported water as a human right.

But, since declaration alone are never sufficient, we defined an initial roadmap to overcome the increasing freshwater overdraft. We agreed that it was necessary to first create awareness outside the specialised water community, to develop some new analytical tools (the water cost curve), to contribute to creating an enabling environment, and to bring together the relevant local stakeholders to actually drive the process in order to solve the emerging global water crisis with a specific set of relevant, cost-effective local individual and collective actions.

2030 WRG wants to be disruptive – in the way Schumpeter defined it: i.e., not re-inventing any wheels, but re-arranging information into a perspective that triggers different, more relevant action.

Water is local, overuse requires local solutions; one-fits-all approaches do not work. Water overuse must be addressed in the main river basins; at this level our tools are supposed to help close the gap between long-term water resource needs and water resource availability in a sustainable, cost-effective and equitable manner.

This approach was discussed and confirmed at the 2015 Annual Meeting of the Governing Council of 2030 WRG in Davos. It is about local solutions, as the following examples of country- and watershed-specific action shows:

In South Africa, in close co-operation with, and actually driven by government and local partners, measures were taken to reduce the very high leakage in municipal water supply systems: the No Drop incentive program to reduce municipal leakages with a focus on performance based contracts to achieve desired outcomes. There are measures to address drainage from coal-mines, which pollutes rivers for downstream users and ecosystems. And there are efforts to improve inefficient and outdated irrigation schemes, as well as current exclusion of new farmers in these old schemes.

In Bangladesh, first discussions with government and local stakeholders took place in 2014, with a focus on improving water use efficiency (increasing reuse and recycling) and reducing pollution from certain industries. Further discussions have taken place on improving agricultural efficiency and water productivity, and enhancing wastewater treatment and surface water quality.

In Mongolia, the partnership with 2030 WRG was initiated personally by the country’s president Elbegdorj in one of the water sessions in Davos some years ago. In the meantime, several rounds of discussions with government and local stakeholders addressed incentives for sustainable water resources management, water challenges in the Gobi area, including a need to reduce water use by industry, mining and municipalities to make sure herders are not losing their livelihood. Discussions further addressed Ulaanbaatar’s – the capital of Mongolia—future water and waste water challenges, including the need for reducing leakage in the existing system and increasing service to existing “Ger” areas (informal settlements). Stakeholders agree that this requires robust data systems and water governance structures.

In India, at national level, 2030 WRG discussed with the government its possible national engagement with a specific emphasis on the Ganga river, possibly as a demonstration of replicable water sustainability models for public-private-civil society engagement within the urban, industrial and agricultural sectors. A broad variety of stakeholders that 2030 WRG brought together wants to develop and implement economic incentives for enhanced long-term sustainability of waste-treatment plant operations. Additional discussions and projects were set up in two of the Indian states, namely Karnataka and Maharashtra.

In Tanzania, and then in Kenya 2030 WRG discussed with the government and local stakeholders possibilities to increase water use efficiency across all sectors, but in particular in irrigated agriculture, better inter-sectoral coordination (including at the Government level) to overcome conflicting demands on water between agricultural and energy sectors as well as for ecosystems and municipal use, and the need to improve water security, including potential interventions relating to better use of groundwater, increased small scale storing capacity and rainwater harvesting, and potential for inter basin transfers etc. but also enhancing wastewater treatment and reducing pollution and, very importantly in this country, improving the collection and dissemination of water related data.
Finally, in Peru, together with the government and local stakeholders, 2030 WRG looked into ways to prioritise investments in coastal catchments and the need for innovative financial instruments to develop and promote investment mechanisms to attract funds to the water sector.

Let me add three final comments:

The WRG is not a lobby group, but a partnership looking for solutions in the interest of all stakeholders around a watershed. In that sense, it is also not a charity or a philanthropic effort by private enterprise, but rather something that has to be seen within the concept of creating shared value. We are engaged as private enterprises, putting our money and personal efforts into this effort, because it is important both for society and for the success of our business.

Second, from our discussions with local stakeholders, we know of the need for credibly comprehensive solutions for individual watersheds, particularly to overcome the so-called ‘tragedy of the commons’.

What we have made a rule, therefore, is that we only work in a country if we are requested to by the government, to ensure comprehensive views and strategies. Normally, it’s either the President or the Prime Minister who expresses their interest; we then suggest that they appoint a coordinator because water is treated by many different agencies, ministries, etc.

Third, with help of the WEF, and our partners in government, intergovernmental agencies, academia and civil society, we still have to create more awareness about the urgency of increasing water scarcity and the need for comprehensive solutions to it. We have to make governments aware that the water issue is urgent and has to be tackled now.

As ever, I welcome your comments.

Source: LinkedIn Pulse Blogs (190 likes, 65 comments)

Water scarcity solutions in Aurangabad

Aurungabad tractorA brainstorming workshop around Water Security Solutions for the district was held in Aurangabad on Jan 23.

Discussions focused on water solutions across the themes: Peri-urban Water Security through Harvesting and Recharge, Watershed ++ Model: Soil Moisture Security and Agri Water Use Efficiency, Sub-Basin Management/ Integrated Water Resources Management and Municipal Wastewater Reuse in Industry. Dr Goel, Additional Chief Secretary, Department of Agriculture, Government of Maharashtra chaired the workshop, with participation of various industry partners, government, civil society and other stakeholders.